Scale Up Millionaire, Hooked: How to Build Habit-Forming Products, The Profits Principles 3-Book Set - Mixed Format

Titles in This Set:
Scale Up Millionaire: How To Sell Your Way To A Fast Growth, High Value Enterprise
The Profits Principles: The practical guide to building an extraordinary business around doing what you love
Hooked: How to Build Habit-Forming Products

Condition: BRAND NEW
Format: Mixed lot
ISBN: 9781781332122 9781781331927 9780241184837

Overview:
This three-book collection brings together practical, growth-focused playbooks for ambitious founders and product teams. Scale Up Millionaire lays out a sales-driven path to rapid, high-value enterprise growth, helping you craft a scalable selling machine, win strategic contracts, and align your offerings with customer needs. The Profits Principles reframes profitability around purposeful work, offering clear steps to build a thriving business without sacrificing health or personal life. Hooked: How to Build Habit-Forming Products provides a scientifically grounded framework for designing products that users return to again and again, turning engagement into durable value. Together, the titles address the core levers of modern business: how you sell, how you earn, and how you captivate users. The mixed-format set is ideal for entrepreneurs who want actionable tactics paired with big-picture thinking, making it a versatile, value-packed bundle. Perfect for founders, early-stage leaders, product managers, marketers, and teams seeking a cohesive growth blueprint in one cost-effective purchase.

What Makes This Collection Special:
What makes this trio stand out is how seamlessly each book complements the others to form a complete growth toolkit. Scale Up Millionaire anchors you in disciplined sales execution and enterprise-friendly strategies. The Profits Principles keeps you grounded in sustainable profitability and work–life balance, ensuring ambition doesn’t come at the expense of well-being. Hooked translates user psychology into practical product design, helping you retain customers once they’re acquired. The result is a coherent reading journey: learn to attract high-value clients, convert them with compelling value, keep them engaged with habit-forming products, and do it in a way that respects your time and energy. It’s not piecemeal theory; it’s a practical, step-by-step system you can implement from week one, making this collection attractive for gifted gifts, startup bootcamps, or self-guided learning.

Books Included in This Collection:
Scale Up Millionaire: How To Sell Your Way To A Fast Growth, High Value Enterprise
This practical guide shows you how to sell your way to rapid, high-value enterprise growth. It focuses on building a scalable sales process, targeting strategic buyers, crafting compelling value propositions, and accelerating deal closure without sacrificing quality. Expect actionable templates, negotiation strategies, and KPI-driven planning to speed decisions and fuel sustainable revenue. A must-read for founders and sales leaders aiming to convert ambition into repeatable results.

The Profits Principles: The practical guide to building an extraordinary business around doing what you love
This book reframes profitability around purposeful work, offering clear steps to align your business with what you love while protecting time for family, friends, and rest. It introduces practical routines, planning frameworks, and budgeting tools that translate ambition into real-world outcomes. Designed for entrepreneurs who want to scale thoughtfully, it emphasises sustainable growth, smarter work practices, and a healthier balance between profit and personal priorities.

Hooked: How to Build Habit-Forming Products
Hooked presents a proven framework for habit-forming products built on Trigger, Action, Variable Reward, and Investment. It translates psychology into actionable guidance for product teams, designers, and marketers aimed at improving onboarding, retention, and long-term engagement. With clear examples from technology and consumer brands, this book helps you prioritise features that deepen user habits while ensuring ethical, user-centric design that supports sustainable growth.

Who This Set Is Perfect For:
This trio is ideal for ambitious founders and growth-minded teams who want a cohesive roadmap for scaling. If you’re leading a startup, building a SaaS product, or overseeing product and marketing functions, you’ll benefit from the combined focus on enterprise sales, profitability, and user engagement. It’s also a thoughtful gift for aspiring entrepreneurs, business students, and mentors seeking practical, implementable guidance that covers revenue, operations, and product design in one compact collection.

Key Benefits:

• Unified growth toolkit covering sales, profitability, and product engagement
• Actionable playbooks with templates, checklists, and frameworks
• Clear path from customer acquisition to retention and expansion
• Supports sustainable scaling without sacrificing work–life balance
• Valuable for founders, product leads, and sales professionals
• Cost-effective alternative to buying each title separately
• Ideal for gifting ambitious individuals or teams
• Engaging, easy-to-digest content designed for rapid implementation

Why You’ll Love This Set:
If you’re building a business that must grow quickly yet remain manageable, this three-book bundle delivers a practical, no-nonsense blueprint. You’ll gain the confidence of structured sales strategies that win enterprise clients, a profitability framework that respects your time, and a product design approach that fosters loyal, repeat users. The set’s diverse voices reinforce a holistic approach to growth, making it easier to align departments, set realistic targets, and celebrate momentum as you scale. It’s the kind of thoughtful, comprehensive collection that you’ll reach for again and again as you navigate the journey from startup spark to scaled success.

Please Note: The individual books included in this listing will be dispatched as per the original UK ISBN and UK edition cover image shown in the image.