Build Your Sales Tribe, Linchpin, Philosophy Work, For the Culture 4 Books Set

Linchpin: Are You Indispensable? How to drive your career and create a remarkable future

Why are some people easily outsourced, downsized, or freelanced into obscurity, while others have their pick of opportunities? In his most powerful book yet, Seth Godin argues that it's more essential than ever to become indispensable - to become a linchpin. Linchpins are the essential building blocks of great organizations: they invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They love their work and pour their best selves into it and turn each day into a kind of art - and, in today's world, they get the best jobs and the most freedom.

Philosophy@Work: Reflections from the world’s leading business thinkers...

Intended as a source of inspiration, Philosophy@Work explores the integration of philosophical tenets into the business landscape, and how it can be applied to personal development, the art of leadership and coping with the forces of change. Within its pages are reflections from twenty-seven of the world’s leading business thinkers, including Dorie Clark, Erica Dhawan, Mark Esposito, Stew Friedman, Marshall Goldsmith, Anil K. Gupta, Gianpiero Petriglieri, Haiyan Wang and many more. Through articles, interviews, and essays, they share their insights into the profound impact philosophy can have on business....

Build Your Sales Tribe: Sales in the Information Age

Build Your Sales Tribe is a manual for navigating this change and bringing your business into the future. It is based on a fundamental tenet: if you don t have a solid commercial approach, scaling a business is near impossible. In the Information Age, generalist salespeople for simple sales , those used by most business-to-consumer (B2C) and some business-to-business (B2B) organisations, are becoming redundant. Businesses need the right approach to more complex sales one that has value for both the buyer and seller...

For the Culture: The Power Behind the World's Most Successful Brands, from Apple to Beyoncé ...

We all try to influence others in our daily lives. We are all marketers, whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest or a company executive selling the next big thing. In For the Culture, Marcus Collins argues that the most powerful vehicle for influencing behaviour is true cultural engagement. To inspire communities, we first need to think hard about how we appeal to their values and what we will contribute to their culture.