Invisible Women: Exposing Data Bias in a World Designed for Men by Caroline Criado Perez - Non Fiction - Paperback
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Title:
Invisible Women: Exposing Data Bias in a World Designed for Men
Condition: BRAND NEW
Format: Paperback
Overview:
From government policy and medical research to technology, workplaces and the media, Invisible Women reveals how a world designed for and by men systematically excludes half the population. Caroline Criado Perez brings together a compelling range of case studies and new research from across the world to illuminate the hidden ways in which women are forgotten, and the profound impact this has on us all. This book argues that data bias is not a theoretical problem but a concrete one that shapes safety, opportunity and everyday life—from the way cars are designed to the way health care is studied, from how urban spaces are planned to how products are marketed. Written with rigor and empathy, the narrative moves beyond statistics to human stories, making a complex, urgent issue accessible to general readers, students, professionals, and policymakers alike. The result is a clear, persuasive invitation to rethink bias in data—and to design a more inclusive world that works for everyone, regardless of gender. This paperback presentation makes the message approachable, actionable, and essential for readers who care about fairness in a data-driven society.
What Makes This Book Stand Out:
What sets Invisible Women apart is its disciplined combination of data, storytelling, and global perspective. It connects disparate fields—policy, science, design, business, and culture—through a single, powerful through-line: when data ignores women, everyone pays the price. The author translates dense research into accessible narratives, showing how everyday decisions—how a city street is laid out, which medicines are tested, which products are marketed—are shaped by an implicit default that assumes male bodies and male needs. The result is not only a revealing critique but a practical call to action: collect better data, question design norms, and push for inclusive policies. The book models rigorous analysis without sacrificing readability, making it valuable for readers seeking both intellectual clarity and real-world impact.
Who This Book Is Perfect For:
This book is ideal for readers curious about gender equality, data, and everyday design. It appeals to students in social sciences, public policy, healthcare, and engineering, as well as professionals involved in product development, urban planning, and marketing. Teachers and librarians will find it a timely classroom resource for discussions about bias and evidence-based decision-making. Gift buyers seeking meaningful, conversation-starting reads for colleagues, graduates, or friends who care about fairness in technology and society will find it especially compelling. Whether you’re a curious lay reader or a policy-minded professional, Invisible Women offers a clear lens on how data shapes our world—and how we can change it.
Key Highlights:
- Groundbreaking examination of gender data bias across multiple sectors
- Global case studies that connect policy, science, and everyday life
- Accessible, narrative-driven analysis that explains complex issues clearly
- Evidence-based arguments for inclusive design, safety, and opportunity
- Insightful reflections on how data invisibility affects health, mobility, and work
- Practical implications for designers, researchers, and decision-makers
- A compelling read for educators, students, and informed readers seeking social impact
About the Author:
Caroline Criado Perez is a British author and campaigner known for her work on gender data bias and the ways in which data design shapes everyday life. In Invisible Women, she brings together a wide array of case studies and research from around the world to show how women are systematically overlooked by data-driven systems. Her writing blends rigorous analysis with accessible storytelling, inviting readers to rethink how information is collected, interpreted, and used in policy, technology, medicine, and culture. Her work has sparked global conversations about fairness, design, and the responsibilities of researchers and institutions to consider women’s experiences in data and decision-making.
Why You’ll Love This Book:
This book offers a timely, essential perspective on why representation matters in data and design. It equips readers to ask better questions, recognize blind spots, and advocate for more inclusive research practices. The insights translate into practical actions—whether you’re redesigning a product, shaping a policy, or simply evaluating how data informs your daily choices. With its thoughtful argument and human-centered storytelling, Invisible Women turns abstract statistics into relatable realities, making it a powerful addition to any bookshelf and a meaningful gift for anyone who believes that better data can lead to a fairer world.
Please Note: The individual books included in this listing will be dispatched as per the original UK ISBN and UK edition cover image shown in the image.
