What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do elite universities care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this provocative new work, Malcolm Gladwell returns to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena.Through a series of riveting stories, Gladwell traces the rise of a new and troubling form of social engineering. ...

This book tells you how to:

Improve your conversation skills

Avoid arguments and win people over

Make friends easily

Become a people person

A phenomenal success that has sold millions of copies worldwide, this book will change the way you approach relationships and better equip you to handle life's situations.

The Power of Your Subconscious Mind:

AS A MAN THINKETH IN HIS SUBCONSCIOUS MIND, SO IS HE.

Have you wondered why someone is joyous while anotheris miserable; why someone is fearful and anxious and another is exuding confidence; why so many good and kind people suffer the tortures of life? Dr Joseph Murphy answers these questions in his bestselling self-help book, The Power of Your Subconscious Mind. He reveals the innate powers of the subconscious mind by fusing his spiritual wisdom and scientific research.