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Thinking, Fast and Slow by Daniel Kahneman - Non Fiction - Paperback

SKU SNG7116

ISBN: 9780141033570

Publisher: Penguin
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Original price £14.99
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Original price £14.99
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Title:
Thinking, Fast and Slow

Condition: BRAND NEW
Format: Paperback
ISBN: 9780141033570

Overview:
What guides our judgments when we’re under pressure, faced with uncertainty, or simply deciding what to cook for dinner? Daniel Kahneman’s Thinking, Fast and Slow takes readers on a compelling tour of the mind, explaining how two distinct systems drive every choice we make. System 1 works quickly, automatically, and often subconsciously, drawing on intuition, pattern recognition, and shortcuts we rely on every day. System 2 is slower, more deliberate, and logical, but it’s a finite resource—easily overwhelmed by cognitive load and distraction. Kahneman shows how these two modes interact, sometimes harmoniously, often clashing in bias, error, and misjudgment. The book blends decades of groundbreaking research with vivid real-world experiments and accessible storytelling, turning abstract psychology into practical wisdom. You’ll learn why we cling to narratives, why forecasts fail, and how to train your mind to pause, reevaluate, and think more clearly. It’s a transformative guide for anyone who wants to make smarter decisions at work, at home, and in daily life. A cornerstone of behavioral economics, this is essential reading for curious minds seeking deeper understanding of human judgment.

What Makes This Book Stand Out:
This is not a dry survey of cognitive quirks; it’s a definitive, readable manifesto that reshapes how we understand thinking itself. Kahneman brings together psychology and economics to reveal how intuitive shortcuts (heuristics) and systematic errors (biases) skew memory, perception, and risk assessment. The book does more than identify flaws—it offers concrete, actionable insight: recognizing when System 1 is likely to mislead, designing decisions to engage System 2 more consistently, and using structured thinking to reduce erroneous outcomes. Its influence spans business strategy, public policy, medicine, finance, and education, making it impossible to read without reevaluating your approach to decision-making. The writing balances rigor with warmth, peppered with memorable experiments and lucid explanations that empower readers to apply these ideas to real-life challenges. By unpacking complexity in clear terms, Thinking, Fast and Slow invites readers to upgrade their everyday thinking without sacrificing readability or humanity.

Who This Book Is Perfect For:
This book is ideal for adults who love thought-provoking nonfiction, students of psychology or economics, and professionals who want sharper decision-making skills. It’s particularly valuable for managers shaping strategy, policymakers evaluating risk, educators building critical-thinking curricula, and anyone curious about why people—perhaps even themselves—sometimes act against their own best interests. If you’ve ever wondered how biases creep into meetings, forecasts, or negotiations, Thinking, Fast and Slow will equip you with a practical framework to spot those traps—and to choose slower, wiser responses instead. It also serves as a lasting gift for curious readers who enjoy the intersection of science, human behavior, and everyday life.

Key Highlights:

  • Uncovers the two thinking systems that shape every decision: fast, intuitive System 1 and slow, deliberate System 2.
  • Explains common cognitive biases (overconfidence, loss aversion, anchoring) with fresh, memorable examples.
  • Shows how context, framing, and mental shortcuts influence choices in surprising ways.
  • Offers practical strategies to reduce error: slow down when stakes are high, structure choices, test assumptions.
  • Bridges psychology and economics, forming the bedrock of modern behavioral economics.
  • Useful across work and home life—from budgeting to hiring to risk management.
  • Accessible storytelling that makes complex research feel relevant and actionable.

About the Author:
Daniel Kahneman is a psychologist and Nobel laureate whose work transformed behavioral economics and the science of judgment. Awarded the Nobel Prize in Economic Sciences in 2002 for integrating psychological insights into economic theory, Kahneman’s collaborations with Amos Tversky pioneered Prospect Theory and laid the groundwork for the way we understand decision-making under uncertainty. Thinking, Fast and Slow distills decades of research into a cohesive, readable narrative that speaks to both scholars and general readers. Kahneman’s clear, thoughtful prose helps readers grasp why rational models often misfire in the real world, and how to approach thinking more rigorously without losing humanity or empathy. His work continues to influence policy, finance, medicine, and everyday choices, making him one of the most influential voices in contemporary science and self-improvement.

Why You’ll Love This Book:
If you crave insights that feel practical yet profound, this is the book for you. It reframes how you interpret your own judgments and those of others, offering language for thinking more carefully, checking assumptions, and acting with greater clarity. The hardcover or paperback edition you’ll receive is a reliable companion for study, discussion, and personal growth, whether you’re revisiting the material or encountering it for the first time. It makes a thoughtful gift for students, colleagues, or anyone who wants to master their mind—and improve outcomes across work, family, and communities.

Please Note: The individual books included in this listing will be dispatched as per the original UK ISBN and UK edition cover image shown in the image.

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