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Book cover of "Zero to One" by Blake Masters, featuring a minimalist design and title text on a white background.

Zero to One: Notes on Start Ups, or How to Build the Future By Blake Masters

by Blake Masters
SKU SNG12135

ISBN: 9780753555200

Publisher: Books
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Format: Paperback

The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.

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